The $1 million illusion
Gross bookings measure activity. They do not reveal whether an agency is becoming more profitable, more resilient—or merely busier.

Marie-Claude writes The Commission’s original analysis on travel-agency economics, commissions, supplier strategy and the operating decisions that affect advisor income.
New editorials are added here as they are published.
Gross bookings measure activity. They do not reveal whether an agency is becoming more profitable, more resilient—or merely busier.